We're back - campaign toolkit for Australian public libraries

To support those Australian libraries that are reopening, we have launched this campaign with the following goals:

  • To provide Australian libraries with communications material for engaging with their communities as they reopen.
  • To gather qualitative data from library users around the value of libraries during the COVID-19 crisis.

This specific toolkit is branded for usage by public libraries. For other libraries, see our campaign toolkit for Australian libraries.

How to run the campaign

We have prepared the following guidelines, with instructions on how you can use the resources (linked below) to engage your library users with the campaign, both within the library space, and through your online communications:

How to run the campaign (Word file, 320KB)

You can also encourage your patrons to complete the Your library: tell us how you missed us survey. 

Resources

Bunting - for library displays

We're Back - bunting (PDF, 950KB)
We're Back - bunting - customisable (PDF 950KB)

Poster - for library displays We're Back - A3 Poster (PDF, 528KB)
We're Back - A3 Poster - customisable (PDF 523KB)

Flyer - to print and invite library users to fill out

A5 flyer - single (PDF, 180KB)
A5 flyer - single - customisable (PDF, 180KB)

A5 flyer - 2-up (PDF, 324KB)
A5 flyer - 2-up (PDF, 318KB)

Template media release - to promote the campaign through local media Template - media release (Word file, 300KB) 
Social media resources - to promote the campaign through social media

We're back - Facebook frame (PNG, 350KB)
We're back - Facebook frame - customisable (PPTX, 378KB)

We're back - Social Media tile (JPG, 290KB)
We're back - Social Media tile - customisable (PPTX, 306KB)

Webpage banner - to display on the library's website

We're back - Webpage banner (JPG, 170KB)