PERFORMANCE MEASUREMENT
AS PROMOTION:
Demonstrating
Benefit To Your Significant Others
Jennifer Cram, Manager,
Library Services,
Department of Education and the Arts, Queensland
and
Val Shine,
Principal Librarian,
Corporate Library and Information Services, Education Queensland

© Jennifer Cram and Valerie Shine. Originally
presented at the School Library
Association of Queensland
Biennial Conference, Gold
Coast, Queensland Australia 29 June - 1 July 2004

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ABSTRACT: Traditionally,
school libraries, in common
with other libraries, have judged their effectiveness on flows, which
are more
a measure of workload than of library effectiveness. Libraries have to
come to
terms with the idea that converting knowledge to value might require
that the
amount and speed of the information that flows out of the library be
reduced in
order to provide users with quality “just for you” services. 21st
century teacher-librarians need to be able to define and demonstrate
value in
the context of their libraries and demonstrate return on investment in
terms of
academic outcomes. A conceptual framework for value measurement is
proposed,
the deficiencies of current performance measurement practice are
discussed, in
particular, the tendency to gather information about process and to
report in a
way which obscures the value of the library to the parent organisation.
A case
study on designing, modifying and using a transaction based
multi-faceted
performance measurement mechanism is described. The rarity of linking
personal
performance evaluation to organisational performance is discussed and
methods
of doing so are proposed.
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