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ACTive ALIA

The keys to success

Zenith Information Management Services

Sally Dallas, presentation to ACTive ALIA and AGLIN, November 2005

Keys to success?

  • Marketing
  • Flexibility and responsiveness
  • Change
  • Options

The four p's of marketing

  • Presentation
  • Perception
  • People
  • Passion

The big dinner!

  • Entrée
    • Aillade languedocienne
  • Main course
    • Saucisson de montagne de toulouse avec une puree de pomme de terre a l'ail et petit pois a la menthe
  • Dessert
    • Glace de vanille

Marketing your services

  • Disintermediation
    • 'If we do not add value in the information chain we will be replaced' Richard Susskind
  • Take the lead
  • Be seen to be involved
  • Be proactive
  • Be an ideas person
  • Build relationships
  • Power of consortia
    • Expanded services to clients
    • Increasing efficiency and reducing duplication, sharing resources
    • Maximising purchasing power
    • Raising your profile - yes a marketing tool

Know your business

  • Deliver cost effective and timely services - and make sure they are perceived as such
  • Target the decision makers
  • Manage your credibility cycle within the organisation
  • Communicate your team's true value to the enterprise
  • Communicate business imperatives to your team
  • Every contact is a potential opportunity
  • Remember the four p's and apply all the time - presentation, perception, people and passion

Flexibility and responsiveness

  • Clients - what do they want?
  • What information and services are you providing?
  • User needs analysis
  • Job audits

Change

  • Portal manager
  • Information specialist
  • Knowledge manager/consultant
  • Business analyst
  • Project co-ordinator
  • Information architect
  • Trainer
  • Enterprise content manager
  • EDMS
  • Executive research
  • Data manager
  • Sales, marketing, client service roles

Professional development

  • Certificate 4 Workplace Training & Assessment
  • Web and intranet development and publishing
  • People and team management
  • EDMS (TRIM)
  • Project management
  • Change management
  • Metadata
  • Information and knowledge audits
  • Relationship management
  • Leadership
  • Strategic management
  • Thesaurus creation

Options

  • Review
  • Outsourcing
  • Network
  • Staffing
  • Workflow
  • Strategically plan (your service and yourself)

Zenith mission statement

Partnering with the profession

Staffing

  • Permanent, temporary, contract
  • Preferred supplier to ATO

Library technical services

  • Outsourced cataloguing and shelf ready services
  • Experienced technical services team
  • LC, MOYS, Dewey
  • Partnerships with major suppliers
  • Customised to your needs (no two Clients are the same)
  • Quality and fast turn around

Records information management consulting services

  • Assessment and implementation of electronic document and records management systems in accord with records management best practice per ISO 15489;
  • Business case development and systems;
  • Solutions for records and archives; business classification schemes / thesauri / taxonomies development;
  • Disposal and retention schedule development;
  • Space, stationery and storage analysis;
  • Project and facilitation management;
  • Disaster recovery planning;
  • Training services

Seize the moment!

  • Upskill
  • Take the challenge
  • Think laterally
  • Prepare yourself for a career change
  • Why not let us help you?

Thank you

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