Acquisitions
Technology and e-journal management: the practical impact on library and information industry stakeholders
Jay Glaisyer, managing director, SwetsBlackwell
Today's grand plan
- Introduction - where I'm coming from
- Setting the scene
- Environment 1 - who are the stakeholders
- Environment 2 - e-journal issues and impact
- Environment 3 - industry trends
- Environment 4 - anything else
- What's working well
- What's not working well
- What if...
- Strategies for collaboration, current and future
- Questions - over to you
Introduction
- Responsibility and balance
- Today's focus - collaboration strategies
- How can we all survive and thrive into the future
- How best to make use of our respective strengths, identify our core business, work together
- What do we do well:
- Staff - dependable, informed
- Systems
- Relationships
- Historical expertise
- Financial stability
- Core business versus diversity
- Investment in the future
- Vision, innovative
- More...?
Environment 1 - who are the stakeholders
- Us (agents)
- You (our customers)
- Industry partners
- Clients/users/readers/patrons... whatever you choose to call them
- Publishers
- Others...?
- What do we all have in common - commercial and non-commercial?
Environmental issues 2: e impact factor
- Over 20 per cent titles handled by Swets have e component
- ANZ - pilot market, early adopter
- Content primarily science, technology, medicine (STM) but not for long
- Publisher price increases
- Consortia pricing models
- Flexibility of content
- Surcharges
- Delivery methods
- Current awareness - what's out there, differentiating (service and content)
- E is simpler (!)
- Temptation to go direct
- Expectation of more for less
- Need for increasingly sophisticated management and searching tools/access methods
- Changing relationships
- Space and storage issues: archiving, back access
- Remote users - does e content meet their needs
- 'Human resources' - skills, training, staff development, roles and responsibilities
- Collection development/management
Source: Swets Blackwell 2003 E-journal survey - copies can be purchased
Environmental issues 3
- Fewer agents
- New players popping up
- Libraries buying direct
- Publishers 'getting to know' their customers
- Academic market beginning to question the big deal
- Intermediaries pushing for survival - sleeping giants
- Libraries pushing for survival
- Users on steroids...
- Budgets - reducing support, pressure to justify existence
- The 'e only' myth
- Emphasis on branding e resources ... what about print?
Environmental issues 4: services to libraries (something old something new)
- Subscription management services
- Consolidation/shelf ready services
- Management reporting
- E-journal management services
- E access services
- EDI (electronic data interchange)
- Consortia management services, negotiation services
- License management services
What's working well...
- Intermediaries reinventing themselves, investing in e management tools, promoting their added value
- All players questioning their particular value in the information chain, examining their core business and their strengths
- Libraries collaborating, levying purchasing power by forming consortia, sharing resources and ideas
- Libraries looking seriously at outsourcing options
- Negotiation with publishers for more e content, flexibility of pricing
- Publishers realizing reality of the e world - pricing, flexibility, workload
- Formal service level agreements, organized purchasing via tender, centralized technical services/acquisitions
What's not working well
- Duplication of effort, reinventing the wheel
- Increased bureaucracy, emphasis on process rather than outcome
- Still some lack of clarity about roles
- E-journal processes still unclear
- Publishers understanding of the environment
- Communication between all the stakeholders
- Holistic approach to collection development and purchase of resources
- The big deal
- Collaboration versus competition
- Exclusivity or choice
- Demise of divine and others
What if...
- Agents disappear completely
- Libraries disappear completely
- Libraries absorb libraries
- Publishers continue with the big deal approach and libraries continue to support this
- E only - fact or fiction
- We are left with only three big publishers...
Strategies for success: learning, listening, experimenting...
- Publishers coming full circle and looking to agents to manage back-office and administration and offer customer service
- Library consortia looking to intermediaries to manage complexity of e content licensing and consortia negotiation - global experience, historical relationships, sophisticated systems, and holistic vision
- Each player looking at the core business and strengths of the other and beginning to utilize these to their own advantage
- Change in expectations - agents do not offer their services for free!
- Librarians willing to 'let go' and develop long-term business partnerships with third parties with agreed services and service levels
- Each player recognising their responsibility to the industry and the future viability of the others
- Intermediaries seeing publishers as customers and clearly identifying and branding services to this community as well as to libraries (our traditional customers)
- Long-term strategic planning
- Industry forums to discuss strategic planning across all stakeholders
Further reading...
- Managing licencing lnformation - a co-operative way forward, Steve Cramond, University of Adelaide, paper delivered at ALIA Specials, Health and Law Libraries Conference, Adelaide, August 2003
- Association of Subscription Agents Conference proceedings 2003
- Swets Blackwell E-journal survey 2003
- Intermediaries' core business in the e-journal management environment, unpublished article by Traci Webb, electronic products manager, Swets Blackwell - Health Inform (copy can be provided)
- Gillian Wood, NSW Health paper delivered at ALIA Specials, Health and Law Libraries Conference... to be provided
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